SOMEMO presents an evaluation framework for Social Media Monitoring tools. The framework allows evaluating tools quickly, easily and without deep engineering know how. Evaluation aims to choose the right tool for a specific company. At the same time, companies can specify their needs concerning social media monitoring easily.

The framework is based on the studies of Helene Fritzsche, MBA. She analyzed what such tools currently deliver and which minimum requirements should be delivered to get useful results. The framework published here shows the most current version. At the moment the author contacts as many vendors as possible to allow comparing tools.

If you are a vendor of a social media monitoring solution and interested in presenting the tool, please contact the author. If you are looking for the right solution for your company, please do so, too: helene.fritzsche@gmail.com.